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本文从竞争的角度用波特五力模型分析了柯达和摩托罗拉衰落的原因,尝试举一反三为其他企业尤其是中国企业提供借鉴和启示。
This paper analyzes the reasons of the decline of Kodak and Motorola from the perspective of competition with Porter ’s five forces model, trying to give top priority to other enterprises, especially Chinese enterprises to provide reference and inspiration.