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上海汽车选择在“2011第十四届上海国际车展”这一盛大平台,向全球首发受外界关注多时的首款SUV战略车型——荣威W5;以全尺寸空间、全路况越野通过性和全天候专业配置的“全时征服”精神,为SUV主流阵营开辟了“跨领域专业SUV”的新蓝海。这款全新战略车型的亮相,不仅意味着上汽荣威进一步完善了覆盖国内主流市场的产品矩阵;同时以自主品牌最高端SUV的定位和极具竞争力的17万元~30万元价格区间,助推上海汽车在“中国市场、全球竞争”的格局下刷新中国汽车SUV制造水准的新高度。
Shanghai Automotive chose the grand platform of “The 14th Shanghai International Auto Show 2011” to launch the world’s first SUV strategic model - Roewe W5; All-day professional configuration “all conquest ” spirit, opened up the SUV mainstream camp “cross-field professional SUV ” new blue ocean. This new strategic model debut, not only means that SAIC Roewe further improve the coverage of the domestic mainstream market product matrix; the same time to the most high-end SUV brand positioning and highly competitive 170,000 to 300,000 yuan price range Push the Shanghai Automotive in the “Chinese market, global competition,” the pattern of refreshing China’s automobile SUV manufacturing standards to a new level.