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2017年,新闻战线将重点整治“虚假新闻”和“标题党”。近年来,一些网络媒体为了争夺用户的注意力,常用一些夸张、情色、怪异、歪曲等手法来制作文章标题,给网上舆论甚至整个社会带来了极大负面影响。尤其在热点事件中,传播者往往采取断章取义、以偏概全、转移重点等方式,弱化文章主旨,突出更改者的立场和价值取向,以达到吸引眼球、提高传播率的目的。这种现象不仅会影响读者的判断,甚至会导致整个社会的舆情失真。
In 2017, the news front will focus on remediation of “false news” and “title parties.” In recent years, some online media outlets have used their exaggerated, erotic, weird, and distorted techniques to create titles for the purpose of competing users’ attention, which has had a tremendous negative impact on the online public opinion and the society as a whole. Especially in the hot events, the communicators often adopt the principle of taking the case out of context, weakening the main thrust of the article and highlighting the position and value orientation of those who change in order to attract attention and increase the rate of transmission. This phenomenon will not only affect the reader’s judgment, and even lead to public opinion distortion throughout society.