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座落在上海声名远扬的商业街淮海路上的古今内衣有限公司原名古今胸罩商店,由一家二开间的小商店起步,至今有610名员工、一家古今内衣制造厂、三家定牌监制厂和一个古今布制产品工场,至1998年年底,在全国设有60家连锁、专卖店的名牌企业。“古今”发展的动力源自何方呢?细加回顾,不难发现,“古今”的成功是品牌加经营的成功,著名品牌与特色经营的相辅相成,使“古今”步入良性循环、递次发展的轨道。
Ancient and modern underwear Co., Ltd., located in Huaihai Road, Shanghai’s prestigious commercial street, formerly known as the ancient and modern bra shop, started from a small shop with two open spaces and has 610 employees, an ancient and modern underwear factory, three OEM factories and an ancient and modern Cloth products workshop, to the end of 1998, in the country with 60 chain, store brand-name companies. In retrospect, it is not difficult to find out that the success of “ancient and modern” is the success of the brand plus business, and that of the well-known brand and the unique business complement each other so that the “ancient and modern” step Into a virtuous circle, the development of the track order.