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近段时间,关于转型大众消费、小盆栽产量增价格涨的话题在很多场合被大家提及。我们编辑部也在上个月采访制作了小盆栽的选题。上周有机会去到浙江虹越花卉,观摩新近落成的海宁国际花卉城。当时业内几位企业家在场,同样聊到花卉零售的话题。浙江丰岛集团控股的花集网是网上花店的开放平台,董事长徐孝方早就对零售环节有兴趣,这也是他当初购得花集网的重要原因,他们的网上鲜切花拍卖开拍在即。以草花和小盆栽生产见长的怡思园艺总经理余卫东更直接,称2014年是“家庭园艺元年”。
Recently, on the transformation of mass consumption, the production of small pots increase the price increase topic is mentioned on many occasions. Our editorial department also interviewed last month produced a small pot topic. Last week have the opportunity to go to Zhejiang Hong Yue flowers, watch the recently completed Haining International Flower City. At that time several entrepreneurs in the industry presence, the same talk about the topic of floral retail. Zhejiang Toshima Group Holdings’ flowery network is an open platform for online florists. Chairman Xu Hsiao-fang has long been interested in the retail sector. This is also an important reason for his initial purchase of the network. Their online auction of fresh cut flowers starts soon. Yu Weidong, general manager of Yosh Garden, who grew up with grass and small potted plants, put it more directly, saying that 2014 is the year of “Home Gardening.”