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本文通过对“会展文化”这一概念所具备的特征和内涵的分析,说明会展文化对会展发展的影响力,同时以中国—东盟博览会为落脚点,研究该博览会所具备的会展文化形态。说明将传统民族文化和创新相结合是中国—东盟博览会的会展文化的活的灵魂。
This article analyzes the characteristics and connotation of the concept of “conference culture,” and explains the influence of convention and exhibition culture on the development of the convention and exhibition. At the same time, it takes the China-ASEAN Expo as a foothold to study the culture of convention and exhibition that this expo has. . Explain that the combination of traditional ethnic culture and innovation is the living soul of the exhibition culture of the China-ASEAN Expo.