修学旅游是旅游项目中古老的品种,在欧美国家发展较为成熟,我国的修学旅游市场处于刚起步发展阶段。本文通过对我国青少年旅游市场分析,提出目前青少年旅游市场存在的问题,并给出了可行性的发展建议。 Study tourism is an ancient breed in tourism projects. It has developed more maturely in Europe and the United States. Our country’s tourism market for study tours is at a very early stage of development. Based on the analysis of China’s youth tourism market, this paper puts forward the existing problems of the youth tourism market and gives some suggestions on the feasibility of the development.