舆论引导工作对处置突发公共事件具有重要的意义。以《北京市突发公共事件总体应急预案》为依据,可以将突发公共事件舆论引导工作的基本原则进行如下解读。坚持以人为本原则,包括充分考虑到公众的心理感受,充分尊重事件主体的人格权,充分尊重公众的知情权;坚持预防为主的原则,包括建立舆情监测分析机制,建立舆论引导应急预案及相关机制;坚持资源整合的原则,包括通畅舆论引导主体之间的联通关系,善于借助舆论引导的外力;坚持社会广泛参与的原则,包括适当吸纳有公信力的媒介参与到突发公共事件处置过程中来,加强网络评论的队伍素质建设,对新闻通稿进行民意预测评。 The guidance of public opinion is of great significance to the handling of public emergencies. Based on the “Overall Emergency Plan for Sudden Public Incidents in Beijing”, the following can be interpreted the basic principles guiding the public opinion in emergencies. Adhere to the people-oriented principle, which includes giving full consideration to the public’s psychological feelings, fully respecting the personality right of the subject of the incident and fully respecting the public’s right to be informed; upholding the principle of prevention as the basis, including establishing public opinion monitoring and analysis mechanisms, establishing public opinions to guide contingency plans and related mechanisms ; Adhere to the principle of resource integration, including unimpeded public opinion to guide the relationship between the main body, good at using the external force of public opinion; adhere to the principle of extensive social participation, including the proper inclusion of credible media to participate in the process of public emergencies, Strengthen the quality of team members in online commentary and make public comments on public opinions.