在两岸关系发展的进程中,以“海峡之声”广播电台为主的对台传播扮演着重要而微妙的角色。两岸之间隔阂日久,差异甚多,沟通至关重要。新时期,两岸关系经历了不少波动,但总体趋势是走向缓和的,并且不断朝着更加进步的方向迈进,对台传播机构的作用不容小视,本文就如何增强对台传播机构在宣传过程中的针对性与有效性,通过对其地位的特殊性等方面的叙述进行阐释。 In the course of the development of cross-Strait relations, it has played an important and delicate role in the spread of Taiwan-based broadcasting, which is dominated by the “Channel Sound” radio station. The long-standing estrangement between the two sides of the strait has many differences and communication is of the utmost importance. In the new era, the cross-Strait relations have undergone many fluctuations. However, the general trend is toward easing and moving toward a more progressive direction. The role of Taiwan’s mass media organizations can not be underestimated. This article is about how to enhance the propaganda of Taiwan media organizations The pertinence and validity of this article, and explains the particularity of its status.