日本企业促销的七大新式武器舒予深陷二次世界大战以来最严重的经济寒流，日本企业穷极思变。西方企业还在品质的竞赛中冲刺，日本企业却已开始改写竞争的游戏规则。新的重心将转移到顾客服务方面上来。一位松下电器主管指出，“今天大家都晓得要重视品质，但是未来新游戏... The seven new weapons that Japanese companies promoted are Shu’s deepest economic cold spell since World War II, and Japanese companies are extremely poor. Western companies also sprint in quality competitions, and Japanese companies have begun to rewrite the rules of the game. The new focus will shift to customer service. A Panasonic executive pointed out that "Today everyone knows that we should pay attention to quality, but in the future new games...