迪拜敢于突破地理环境的局限,跨越本土文化的束缚,尝试各种不同于传统的传播方式。这一系列的举措,让迪拜成为了一个奢侈之都,也成就了主题城市营销史上一次跨界营销的经典。 Dubai dare to break through the limitations of geographical environment, across the shackles of local culture, try a variety of different from the traditional mode of transmission. This series of initiatives, making Dubai a luxury capital, but also achievements in the history of a theme city marketing a classic cross-border marketing.