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中国有句成语,“鱼与熊掌不可兼得”。对于CDV来说,跨界的确不是一件容易的事情。既要具有一定的承载空间,又要兼顾舒适性与操控性,在商用车与乘用车之间寻求平衡,谈何容易。不过,荣获欧洲2010年“CDV国际年度大奖(IVOY)”的日产NV200做到了这一点。共用日产乘用车的B开发平台,将商用车的设计理念有机地融入。NV200在乘用车与商用车之间找到了平衡。SUV,SRV,CRV,MPV,等等,还有CDV。是的,没错,就是CDV。在推出帅客半年之后,作为日产轻型商用车主要发展基地的郑州日产又推出了日产NV200,吹响了加速进军CDV市场的号角。作为一名商用汽车媒体的记者,对于这样一款横跨家用、商用2大领域的跨界车型,解读起来一定会有难度,因为NV200很难让人把它和身形巨大的商用车联系起来。看来,车也不可貌相,以记者的经验判断,NV200非常具有商用价值,如果在价格方面没有障碍,商用车领域将会是NV200未来的主战场。长期以来,人们对CDV这一英文缩写的解读很有意思,一方面体现了大家对CDV的不同理解,另一方面也说明CDV定位之广泛。欧洲对这种车型的理解是基于轿车平台的物流车(Car-basedDeliveryVehicle),或者干脆叫做城市物流车(CityDeliveryVehicle)。中国的理解更直接:CDV=Commercial(商业)+Domestic(家庭)+Vehicle(车辆)。目前CDV初步形成的定义是:基于轿车平台的厢式车(CarDerivedVan)。NV200就是这样一款典型的CDV车型,其目标市场锁定在微客的升级换代需求,这种定位给产品开发带来了难题:空间不能逊色于微客,外形又不能像微客。NV200解决了这一问题。
There is an idiom in China, “You can not have both fish and bear’s paw.” For CDV, cross-border is not an easy task. It is not only easy to have a balance between commercial and passenger vehicles, but also to take comfort and handling into account. However, the Nissan NV200, which won the 2010 CDV International Annual Awards (IVOY) in Europe, did exactly that. Share Nissan passenger car B development platform, the design concept of commercial vehicles into organic integration. NV200 found a balance between passenger cars and commercial vehicles. SUV, SRV, CRV, MPV, etc., as well as CDV. Yes, yes, CDV. Six months after the launch of the handsome passenger, Nissan, a major development base for Nissan light commercial vehicles, launched the Nissan NV200 again, sounded the horn to accelerate its entry into the CDV market. As a reporter for the commercial vehicle media, it is always difficult to interpret such a cross-border vehicle that crosses both the domestic and commercial sectors, as it is very hard for the NV200 to connect it with a large commercial vehicle . It seems that the car is not profane, judging by the reporter’s experience, NV200 has great commercial value, if there is no price barrier, the field of commercial vehicles will be the NV200 future main battlefield. For a long time, the interpretation of CDV as an acronym has been very interesting. On the one hand, it shows everyone’s different understanding of CDV and on the other hand shows that CDV has a wide range of positions. Europe’s understanding of this model is based on the car platform car (Car-basedDeliveryVehicle), or simply called the city logistics car (CityDeliveryVehicle). China’s understanding is more direct: CDV = Commercial + Domestic + Vehicle. The initial formation of the CDV is currently defined as: car platform based van (CarDerivedVan). NV200 is such a typical CDV models, the target market locked in the micro-upgrade needs, this positioning product development has brought the problem: the space can not be inferior to the micro-off, the appearance can not be like micro-off. NV200 solve this problem.