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收视率与节目质量之间没有必然的因果关系。收视率只是一个表象参数,它无法对节目的个性化程度和观众的个性化需求这些深层状况提供参考。
There is no necessary causal relationship between ratings and program quality. Ratings ratings are just a matter of appearance and it does not provide a clue as to the depth of the program’s personalization and the individual needs of the audience.