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根据贝恩公司10月发布的调查报告,包括鞋类、珠宝、时装在内的个人奢侈品行业已经出现发展放缓的信号。面对日益加深的经济衰退,即便是高端消费者也会发现自己捉襟见肘时,高端奢侈品的营销出路在何方?
According to Bain’s survey released in October, the personal luxury goods sector, including footwear, jewelry and fashion, has shown signs of slowdown. Faced with the deepening economic downturn, even high-end consumers will find themselves stretched, high-end luxury marketing where?