B2B是不是厂商最后的或者是最好的选择,目前还很难讲,可以肯定的是,渠道的高效率模式一定会替代低效率模式。2016年快消品行业有个炙手可热的话题,那就是B2B模式对快消品行业的颠覆。前前后后近百家平台介入快消品供销领域,经销商朋友一时间风声鹤唳,面对互联网对现有渠道的变革,不知道该如何是好。当然,也有一部分经销商朋友在 B2B is not the manufacturer’s last or is the best choice, is still hard to say, to be sure, the channel of high efficiency model will inevitably replace the inefficient model. There is a hot topic in the FMCG industry in 2016, that is, the B2B model subverts the FMCG industry. Nearly a hundred platforms before and after the involvement of fast consumer goods supply and marketing areas, dealer friends for a time creaky, in the face of the Internet on the existing channel changes, do not know what to do. Of course, there are some friends in the dealer