周杰伦成名后,很多人诟病他“吐字不清”的周氏唱法,认为这违背了流行音乐要“听得懂”的基本准则。实际上,含混不清的表达恰好符合麦克卢汉对“冷媒介”的定义,它为听众营造了一种随意的轻松感,调动了受众参与的热情。 After Jay Chou became famous, many people criticized him for “singing unclear” Zhou’s singing, which is contrary to popular music to “understand” the basic criteria. In fact, ambiguous expressions coincided with McLuhan’s definition of “cold media ”, creating a casual feel for listeners and arousing the enthusiasm of the audience.