谈企业名称权的法律保护□姚兵兵人们了解企业首先从企业名称开始，知名企业大多伴随着知名品牌的产品、知名的商标等在公众中享有良好的产品质量、优质服务等信誉，它对广大消费者有着巨大的吸引力，具有重要的经济价值，是企业宝贵的无形资产。随着社会主义市场经济的建... On the legal protection of the name of the enterprise □ Yao Bingbing People understand the business first from the name of the company, most of the well-known companies with well-known brand products, well-known trademarks, such as the public enjoy good product quality, quality service reputation, it right The vast number of consumers has a huge attraction, has important economic value, is the enterprise valuable intangible assets. With the socialist market economy built ...