对移动互联网的千千万万“信徒”来说,App的技术实现并不难,艰难之处在于如何让应用赚钱。调查公司Vision Mobile的数据显示,一半以商业为目的的App开发者无法获得可持续性的收入。没有持续收入,就意味着再美好的蓝图也只能是空中楼阁。十几年前,我们已经在互联网领域经历过一次规模宏大的泡沫,过于强调美好的未来而忽视了现实的盈利,是造成那一次泡沫的重要诱因。今天的移动互联网用户们比十几年前更加喜欢免 For the mobile Internet millions of “believers”, App technology is not difficult to achieve, the hard part is how to make money from the application. Data from survey company Vision Mobile shows that half of the commercial-purpose App developers do not have sustainable revenue. Without continuous income, it means that a better blueprint can only be open in the air. A dozen years ago, we had experienced a massive bubble in the Internet field. Too much emphasis on a bright future and neglect of real profits was a major cause of that bubble. Today’s mobile Internet users prefer to stay away from more than a decade ago