“变则通,通则久”。持续创新是精信在中国发展的主旋律。多年来,精信不断创意进取,以变化求生存,以创新求发展,并注重内部创新和外部创新相结合,为业界引入新的经营理念和管理模式。精信客户关系行销是其中最具代表性的例子。以下文章来自于精信客户关系行销互动总监邹骅先生,代表精信客户关系行销对于客户关系管理(CRM)的观点。 “Change the pass, pass for a long time.” Continuous innovation is the main theme of development in China. Over the years, Jingxin has continued to make innovations, strives for survival through change, and seeks development through innovation. It also focuses on the combination of internal innovation and external innovation to introduce new business ideas and management models for the industry. The most representative example is Jingxin’s customer relationship marketing. The following article is from Mr. Zou Xin, Director of Interaction Marketing, Jingxin Customer Relationships, representing the belief in customer relationship management (CRM).