论文部分内容阅读
杂志品牌代表着信誉、质量与独特的个性,是通向读者的通行证,杂志标志字体作为一种特殊的视觉语言符号,是杂志形象、特征、文化的综合与浓缩。《农业发展与金融》杂志品牌标志字体在杂志形象识别记忆、强化宣传报道影响力和渗透力、扩大交流和应用范围等方面发挥其独特作用。一、杂志品牌标志字体是杂志形象识别记忆的核心杂志的品牌标志,是杂志品牌定位和品牌精神的体现。不同行业,不同类型的杂志,其品牌标志应具有不同的表现手
Magazine brand stands for reputation, quality and unique personality. It is a passport to readers. As a special visual language sign, magazine sign fonts are the synthesis and concentration of magazine images, features and cultures. “Agricultural Development and Finance” brand logo fonts play a unique role in the magazine image recognition memory, strengthening the influence and penetration of media coverage, expanding the scope of exchange and application. First, the magazine brand logo The font is the brand logo of the magazine magazine's core magazine identity recognition, is the magazine brand positioning and brand spirit. Different industries, different types of magazines, the brand logo should have different performance hand