他们在做什么——世界著名成功企业启示录

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世界一些著名大企业往往有着十几乃至几十年长盛不衰的辉煌业绩,单观其崛起的因缘,似乎各不相同,但若综观其成功经验,我们可以发现,他们将企业引向成功之路的关键决策有着何其相似之处。回眸之间,这些“秘诀”或许会给我们一些启示。 1991年是瑞典爱立信公司经营形势极为严峻的一年,由于世界经济状况不太景气,再加之电信领域的竞争对手如林,爱立信公司的订单直线下降,经营状况不佳。为了改变这种局面,爱立信公司在两个方面进行了努力,其中之一就是增加技术研究与开发的投资,1991年此项经费高达1209亿美元,占 Some well-known large companies in the world often have brilliant performances that last for decades and even decades, and it seems that they have different causes. However, if we look at their successful experiences, we can find that they lead the company to success. The road’s key decisions have similarities. From the past, these “secrets” may give us some inspiration. In 1991, Sweden Ericsson’s operating situation was extremely severe. Due to the unfavorable economic conditions in the world and the competitor in the telecom field, such as Lin, Ericsson’s orders fell sharply and the business status was not good. In order to change this situation, Ericsson has made efforts in two aspects. One of them is to increase investment in technology research and development. In 1991, the funds amounted to US$120.9 billion, accounting for
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