一、2011:四季度景气一般偏差全年徘徊蓝绿区间大面上来看,主要受人民币升值影响以及产品成本的增长,2011年出口价格指数不断变化,由于又面对能耗升级等外贸环境,企业努力控制成本并且取得了一定的成效,随之企业的盈利状况也在二三季度不断下降之后,到了四季度才止跌回升。据中国机电产品进出口商会和产业在线近日发布的“2011年第四季度中国家电出口景气指数”报告显示,2011年冰箱冷柜行业出口景气整体表现一般且偏向较差全年徘徊蓝绿区间,同2010年情况类似全年四个季度除二季度景气指数高于100,其他三季度均低于100。 I. General Economic Risks in the Fourth Quarter Year-round Blue-and-Green Intervals In a broad sense, the export price index in 2011 is constantly changing due to the impact of RMB appreciation and product cost growth. Due to the foreign trade environment such as the escalation of energy consumption, Enterprises tried their best to control the costs and achieved some success. As a result, the profitability of the enterprises did not rebound until the fourth quarter after the profitability of the enterprises dropped continuously in the second and third quarters. According to the China Machinery & Electronic Products Import and Export Chamber of Commerce and Industry Online recently released “Fourth quarter of 2011 China’s home appliance export climate index ” report shows that in 2011 the overall performance of the export refrigerator freezer industry overall performance and bias is poor year-round wandering blue-green interval , Similar to the situation in 2010 Four seasons in the year Except for the second quarter, the sentiment index was above 100, while the other three quarters were all below 100.