论文部分内容阅读
在人类历史上,媒体从来没有像今天这样无时不在,无处不在,融入一切又创造一切。这是万物皆媒的时代,是一切体验都可以实时传播与分享的时代。“媒体化”的影响是全方位的。在政治上,会出现特朗普这样的“推特总统”;在金融上,由于微信朋友圈加速了预期一致性的形成,2015年一年就完成了以前要三年才能完成的牛熊循环;在消费上,一个娱乐化、视频化的“双十一”24小时可以吸金1200亿。
In the history of mankind, the media has never been ubiquitous, ubiquitous, integrated and everything created. This is the era of all things media, all the experience can be real-time communication and sharing of the times. The influence of “mediaization” is omni-directional. Politically, President Trump will emerge as a “president” of Trump; financially, as WeChat’s friends circle has accelerated the formation of expected consistency, one year in 2015 would have completed a cow that would have taken three years to complete Bear cycle; in the consumer, an entertaining, video-based “double eleven” 24 hours can suck 120 billion.