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文章运用文献资料法、专家访谈法、观察法和逻辑分析法等,从传播学研究的角度来研究沙式武术传播者对沙式武术广泛传播的影响。研究发现:沙式武术传播者的谨慎收徒与大众辅导,传人与传播者的双重身份,传播者积极的传播态度与赢效因素中的权威性和可信性等,是沙式武术广泛传播的重要原因之一。
Using the methods of literature review, expert interviews, observation and logical analysis, the article studies the influence of sandwiches disseminators on the widespread dissemination of sandwushu from the perspective of communication studies. The study found that the discrepancy between the martial arts communicators and the public counseling, the dual identities of the people and the communicators, the positive propaganda attitude of the communicators and the authoritativeness and credibility in the factors of the effectiveness are the widespread dissemination of sand martial arts One of the important reasons.