一.什么是企业核心竞争力从企业管理者可操作的角度可以将核心竞争力作如下的定义:企业开发独特产品、发展独特技术、发明独特营销手段和建立健全企业内部管理等经营要素的能力。它以企业的技术能力为核心,通过企业战略决策、生产制造、市场营销、内部组织协调管理的交互作用而获得使企业保持持续竞争力优势的能力,是企业在其发展过程中建立与发展起来的一种资产与知识的互补体系。核心竞争能力是能使企业保持长期稳定 First, what is the core competitiveness of enterprises From the operational point of view of business managers can be the core competitiveness of the following definitions: the development of unique products business, developing unique technologies, inventing unique marketing tools and establish and improve internal management capabilities such as business management capabilities. It takes the technological capability of an enterprise as the core, and obtains the ability to make the enterprise maintain the competitive advantage through the interaction of strategic decision-making, manufacturing, marketing and coordination management of internal organizations. It is the establishment and development of an enterprise in the course of its development A kind of complementary system of assets and knowledge. The core competitiveness is to enable enterprises to maintain long-term stability