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由一间不足50平米的小店面、9名业务员、5000美元的起动资金,37年后发展成为业务遍及世界36个国家和地区、年营业额达25亿美元、拥有全球逾85万人的销售队伍,这就是美国最大护肤品直销企业和大型跨国企业集团——玫琳凯公司的业绩。 这个业绩最初只是源于玫琳凯公司创史人玫琳凯艾施女士的一个不平凡梦想:创建一个为所有女性提供无限机会,帮助更多妇女实现就业。但就是这样一个近乎天方夜谈的梦想,在玫琳凯女士独特经营理念的运作之下,最终取得了成功。
By a small storefront of less than 50 square meters, nine clerks, starting capital of 5,000 US dollars, 37 years later developed into a business in 36 countries and regions in the world with annual turnover of 2.5 billion US dollars, with more than 850,000 people worldwide Sales force, this is the United States the largest skin care products direct marketing enterprises and large multinational groups - Mary Kay company's performance. This performance was originally derived from an extraordinary dream of Mary Kay Ash, a Mary Kay entrepreneur: to create an unlimited opportunity for all women to help more women find employment. But it was such a near-nostalgic nightmare dream, under the operation of Ms. Mary Kay unique business philosophy, and ultimately achieved success.