大千世界变幻多端,历史舞台你方唱罢,我登台。在企业的经营管理中,何尝不是如此。为什么世界上有的企业能成为百年老店,知名品牌,而不少的企业曾叱咤风云,最终却名落孙山,以至销声匿迹。这一切全缘于企业的经营管理。一位资深管理顾问曾说过,管理有30%是科学,70%是艺术。一个企业的经营管理做到最妙之处,便是在这70%的艺术中陶醉与升华。当今世界是一个不断否定,不断翻新,不断变革的时代,对任何一个企业来讲,没有一个一层不变,四海皆准的经营管理模式,唯有不断思索,不断变招,才能在众多的竞争者中脱颖而出,赢得企业长久的生存与发展。要在管理艺术中做到陶醉与升华,就应重视企业的外部环境和企业的内部环境。不断审视对手的活动、顾客的需 The world is changing, the stage of history you sing, I stage. In business management, this is not the case. Why some companies in the world can become century-old, well-known brands, and many companies have all-powerful, the final name of the mountains, and even disappeared. All due to business management. A senior management consultant once said that 30% of management is science and 70% is art. The best part of the management of an enterprise is to become intoxicated and sublimated in 70% of the art. Today’s world is an era of constant negation, constant renovation and constant transformation. As far as any one enterprise is concerned, there is no one-size-fits-all operating management model that requires constant thinking and constant change of mind, Outstanding competitors, won the long-term survival and development of enterprises. To be intoxicated and sublimated in the art of management, we should attach importance to the external environment of enterprises and the internal environment of enterprises. Constantly examine the activities of opponents, customer needs