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随着我国房地产市场的不断发展,房地产产业对于我国经济发展起到了重要的作用。但我国房地产市场长期处于价格波动频繁的情况下,导致了我国房地产市场发展不稳定。本文重点分析了影响房地产价格波动的因素,包括市场因素和非市场因素,但聚焦的重点放在了消费者心理对房地产价格波动造成的影响分析。消费者心理影响包括心理定式、从众心理、投机心理等方面,这些方面通过影响房地产市场的供求关系而导致房地产价格出现波动。
With the continuous development of China’s real estate market, the real estate industry has played an important role in the economic development of our country. However, China’s real estate market has long been in a situation of frequent price fluctuations, leading to the unstable development of China’s real estate market. This article focuses on the analysis of the factors that affect the real estate price fluctuations, including market factors and non-market factors, but the focus is on the consumer psychology impact on real estate price fluctuations. Psychological impact of consumers, including psychological style, herd mentality, speculative psychology, these aspects of the real estate market by affecting the supply and demand and lead to fluctuations in real estate prices.