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现在社会已经步入数字化时代,信息传播的方式也随之发生很大的改变。传统的信息处理都是经过繁杂、费时、费力,又要投入大量的资金以印刷品或者其他的传播方式呈现。而数字时代则改变了这种传统的传播方式,通过数据传输实现了新一代的传播方式,其具有及时、快速、省时、省力的特点,并且还可以实现信息资源共享,数字时代是一个社会文明的进步,扩大了视觉传达设计的空间。文章先介绍数字化时代的视觉传达设计特点,进一步详细分析数字时代视觉传达设计的新观念,提供一些参考性内容。
Now that society has stepped into the digital age, the way in which information is disseminated has also undergone great changes. The traditional information processing is complicated, time-consuming, laborious, but also put a lot of money to print or other forms of communication presented. The digital era has changed this traditional mode of transmission, through the data transmission to achieve a new generation of mode of transmission, which has the characteristics of timely, fast, time-saving and labor-saving, and can also achieve the sharing of information resources, the digital age is a society The progress of civilization has expanded the space for visual communication design. The article first introduces the design features of visual communication in the digital era and further analyzes in detail the new concept of visual communication design in the digital era and provides some reference contents.