体育产业化:敢问路在何方——访四川省南充市体育局局长何永华

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体育事业,是增强人民体质、振奋民族精神的崇高事业。发展体育事业、培养体育人才则需要一定的经济作支撑。长期以来,我国体育事业单纯走政府办养的路子显得越来越窄,越来越难以适应当前体育事业迅速发展的要求。在短期内如何走出困境,找到一条适合当地体育发展的新路?日前,四川省南充市体育局局长何永华就此问题与笔者作出了深读。问:随着社会的不断进步,体育在人们生活中受到了前所未有的关注,并深深地被打上了市场经济的烙印,走上了产业化道路,请您谈谈对体育产业化发展的认识。答:体育产业是世界经济中最活跃,最有发展潜力的朝阳产业,是各国政府扩大 The cause of sports is a lofty undertaking to enhance people’s physique and boost the national spirit. The development of sports, training of sports talent will need a certain degree of economic support. For a long time, the path taken by the government to take care of sports in our country has become narrower and narrower and more and more difficult to adapt to the current rapid development of sports. In the short term how to get out of the woods and find a new way for the development of local sports? Recently, He Yonghua, director of Nanchong Sports Bureau of Sichuan Province, made a deep reading on this issue with the author. Q: With the continuous progress of society, sports have received unprecedented attention in people’s lives and are deeply impressed by the market economy. They have embarked on the path of industrialization. Please tell us about the development of sports industry. . A: The sports industry is the most active and promising sunrise industry in the world economy. It is an opportunity for governments of various countries to expand
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