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本文以科学发展观为指导,对四川理县桃坪羌寨灾后重建旅游文化的提升与纪念品开发运用进行了深入探析。通过课题组多次调研,提出了桃坪羌寨灾后重建旅游文化与纪念品开发的新思维,新路径,新内涵,及可持续发展的新模式,从而实现羌族地区灾后重建的美好愿望。四川省阿坝地区是我国少数民族藏羌的聚居地,这些地方有着丰富的少数民族文化资源,这些资源为文化旅游产品的开发提供了丰富的素材和巨大的空间。藏羌民族在千百年的社会生产,生活实践中形成
This article, guided by the scientific concept of development, explores the promotion of tourism culture and the development and application of souvenirs in the Taoping Qiang Village after the disaster in Li County, Sichuan Province. After many investigations, the research group put forward the new thinking, new path, new connotation and new sustainable development model for tourism culture and souvenir reconstruction in Taoping Qiang Village after disaster, so as to realize the good wishes of reconstruction in Qiang area. The Aba area in Sichuan Province is a habitat for Tibetan and Qiang ethnic minorities in our country. These areas are rich in cultural resources of ethnic minorities. These resources provide abundant materials and huge space for the development of cultural tourism products. Tibetan and Qiang ethnic groups formed in thousands of years of social production and life practice