为扩大知名度、追逐更丰厚的利润,中国的许多低成本制造商都热衷于收购全球性知名品牌。但一些率先在西方国家购得知名品牌的中国企业却出现了消化不良的现象。电子消费产品生产商TCL集团股份有限公司(TCL Corp．)在它2003年收购的RCA和汤姆逊(Thomson)电视机品牌上的损失正在日渐扩大。去年斥资12．5亿美元收购国际 To increase awareness and pursue more lucrative profits, many low-cost manufacturers in China are keen to acquire global famous brands. However, some Chinese companies that first bought well-known brands in Western countries have experienced indigestion. The loss of RCA and Thomson TV brands acquired by TCL Corp., an electronics consumer product manufacturer, in 2003 is increasing. Last year spent $1.25 billion to acquire international