论文部分内容阅读
“成王败寇”的商业社会里,快速的资源流动,使人们变得更加近视。总该有所取舍,究竟何去何从?这样的问题敲打着联合卡车决策者的心扉。到底是因时而变,随大流下延车型,先以价格平易的产品来迎合需求;还是坚持最初的方向,矢志高端?始终在万辆规模下徘徊的联合卡车,靠着一股子倔强,咬准自己坚持的打造自主品牌中高端重卡方向,步步为营。不走寻常路,而是选择高端重卡这一在4年前看来“曲高和寡”的细分领域单刀切入,联合卡车当然自有盘算。
In the commercial world of “defeat”, rapid resource flows make people more myopic. There is always a trade-off, what exactly is going on? Such a question beats the heart of a coalition truck decision-maker. In the end is due to change from time to time, with the flow of cars down to meet the demand for the first easy-to-price products; or adhere to the original direction, determined to high-end? Wandering 10,000 truck scale always relying on a stubborn, Build their own brand in the high-end heavy truck direction, at every step. Do not take the unusual way, but the choice of high-end heavy truck This seems in the 4 years ago “highbrow ” in the subdivision area single-handedly, United truck of course own plan.