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国务院发展研究中心发展预测局局长李泊溪围绕企业竞争力与发展战略作了专题演讲。关于企业竞争力,李泊溪说,企业竞争成功与否一般是以健康生存及发展辉煌的时间长短、长期收益高低为衡量准则,或以超越竞争对手为准则。企业的竞争力概念有三层含义:一是体现为产品或服务优势。可能具有价格、质量、品牌、服务、企业形象等吸引顾客的特性。
Development and Forecasting Bureau of the State Council Development and Development Bureau Director Li Park Creek made a special speech on the competitiveness and development strategy of enterprises. On the competitiveness of enterprises, Li Park Creek said that the success of business competition is generally based on the healthy survival and development of a brilliant time, the level of long-term benefits as a yardstick to measure, or to surpass competitors as a criterion. The concept of competitiveness of enterprises has three meanings: First, the advantages embodied in products or services. May have the characteristics of price, quality, brand, service, corporate image to attract customers.