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当电影事业由一花独放转向百花齐放的时候,群众影评以迅雷不及掩耳之势,汇入电影事业的发展洪流之中。如果说,它的兴起,尚有一丝的自然性,那么它的蓬勃发展,则是电影事业兴旺发达之必然趋势,它对电影事业的推动,对观众欣赏影片的推动都将越来越巩固它的社会地位。一、群众影评崛起的社会背景群众影评是蓬勃发展于新时期的一种特有的文化现象,是我国文化艺术呈现繁荣的标志之一,它的崛起有着深厚的社会基础。一是影片自身的繁荣发展,为群众影评的蓬勃兴起创造了条件。它及时宣传、评价每部影片,帮助观众选择、理解、认同影片,架起了影评与观众的桥梁。二是观众选择影片的需要、推
When the movie business was transformed from a single flower to a flourishing flower, mass critics relied on the floodgates of the film industry with lightning speed. If its rise, there is a trace of natural, then its vigorous development, it is the inevitable trend of prosperity and prosperity of the film industry, its promotion of the movie business, the audience will appreciate the promotion of the film will be more and more to consolidate it Social status. I. The Social Background of the Rise of Mass Film Critics Mass film criticism is a peculiar cultural phenomenon flourishing in the new era. It is one of the symbols of the prosperity of Chinese culture and art, and its rise has a profound social foundation. First, the prosperity and development of the film itself has created the conditions for the vigorous rise of mass critics. It timely publicity, evaluation of each video to help viewers choose, understand, agree with the film, set up a bridge between the film critics and the audience. Second, the audience needs to choose the video, push