没有产品品牌就别奢谈企业品牌中国很多企业一说做品牌推广,首先想到的就是企业品牌,就会想到搞CI设计、提升企业知名度、打造名牌企业等等。以为企业知名度越大,产品就可以卖得越好,殊不知,光有这些东西是做不成品牌的。企业的利润从哪里来,要靠消费者买你的产品,消费者愿意出 Do not talk about the brand without a product brand Many Chinese enterprises that do a brand promotion, the first thing that comes to mind is the corporate brand, you will think of engage in CI design, enhance corporate reputation, build brand-name companies and so on. Think that the greater awareness of the enterprise, the product can sell better, everyone knows, just have these things are not brand. Where the corporate profits come from, consumers rely on your products to buy, consumers are willing to go out