在促进妇女在媒体和传播领域的参与和决策方面,以及促进媒体表现平衡的和超越陈规定型的两性形象方面,中国的媒介都有了长足的进展。然而,传媒中某些根深蒂固的性别盲点与性别歧视仍需要引起足够的重视。特别是在商业化浪潮冲击下,对性别关系与性别角色的消费形式更为隐蔽也更为普遍。 The Chinese media have made great strides in promoting women’s participation and decision-making in the field of media and communications, as well as in promoting a balanced performance of the media and beyond the stereotypical images of both sexes. However, some deep-rooted gender blind spots and gender discrimination in the media still require adequate attention. Particularly under the impact of the commercialization wave, the forms of consumption of gender relations and gender roles are more subtle and widespread.