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如果说约翰·迪尔佳联收获机械有限公司(简称“JDL”)、约翰·迪尔天拖有限公司(简称“JDT”)合资企业的成立,标志着美国迪尔公司在中国市场由单纯的技术输出到投资设厂的重大转变,那么2003年12月18日在厦门市召开的“2004年首届约翰·迪尔中国经销商大会”将预示着迪尔公司在营销领域的一次变革。此次会议是经过整合重组的约翰·迪尔中国市场部召开的第一次经销商大会,约翰·迪尔(中国)投资有限公司总裁道格拉斯·申克等公司高层领导,各界特邀代表及经销商代表近400人出席了会议。
The joint venture between John Deere Harvest Machinery Co., Ltd. (“JDL”) and John Deere Tian Tuo Co., Ltd. (“JDT”) marks that Deere Company in China Market from purely technical output to a major shift in investment in factories, then December 18, 2003 held in Xiamen City, “2004 First John Deere China Dealer Conference,” will herald Deere in the marketing area A change. The meeting was the first reseller conference held by John Deere China Marketing Department after reorganization and reorganization, senior leaders of Doug Deere Schenck, president of John Deere (China) Investment Co., Ltd., special representatives from all walks of life and distributors Nearly 400 businessmen attended the meeting.