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传统商城进驻互联网不乏先例,但结果大多不如意,王府井百货此次高调进驻互联网也充满不确定性,最终结果如何,还有待观察。快到年底,中国零售业原本应该迎来传统旺季,但零售上市公司王府井(600859.SH)的形势不容乐观。电商冲击百货已是不争的事实。虽然此前王府井不断增开新的门店,持续扩张规模,业绩也保持了缓慢增长的势头,但这家曾经有着百货龙头之称的公司在零售业整体低迷的情况下仍难独善其身。
There is no shortage of precedent for the traditional mall stationed in the Internet, but the results are mostly unpleasant. The high-profile Wangfujing Department Store stationed in the Internet is also full of uncertainty. The final result remains to be seen. By the end of the year, China’s retail industry should have ushered in the traditional peak season, but the situation of retail listed company Wangfujing (600859.SH) is not optimistic. E-commerce department store impact is an indisputable fact. Although Wangfujing continued to open new stores and continued to expand its scale, its performance also maintained its slow growth momentum. However, the company once known as the leader of the department store is still not unique in the overall downturn of the retail industry.