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出版社:中国经济出版社出版日期:2014年11月当前,由信息技术和网络技术引发,流通产业正经历着一场巨大变革。整个供应链和价值链从订单到生产,到终端,再到消费都发生了翻天覆地、且不可逆转的变化,零售业态创新层出不穷,零售关联产业全面调整和升级。《第四次零售革命——流通的变革与重构》一书正是聚焦于这次变革,首次将之定义为继百货店、连锁商店和超级市场之后的“第四次零售革命”。
Press: China Economic Publishing Date: November 2014 Currently, triggered by information technology and network technology, the circulation industry is undergoing a tremendous change. The entire supply chain and value chain from orders to production, to the terminal, to consumer have undergone enormous changes, and irreversible changes in the endless retail innovation, retail related industries to fully adjust and upgrade. The Fourth Retail Revolution - Circulation Reform and Reconstruction - focuses precisely on this transformation, defining for the first time as the Fourth Retail Revolution after department stores, chain stores and supermarkets, .