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滑雪是一项新兴的旅游事业,吸引了大量资本的投入和许多旅游经营人士的兴趣。然而,这一浪滑雪投资的热潮中,有人越滑越远,甚至滑出了漂亮的大回旋,也有人跌跌撞撞,不断摔倒又不断爬起,甚至摔得一蹶不振。中国滑雪协会会长、滑雪专家王揖涛谈到:“我国大众滑雪起步较晚,而发展速度又异常迅猛。仅此两点,就决定了我国大众滑雪运动存在若干问题。”本刊特总结分析滑雪场建设和经营中常见的4大症状,为广大滑雪业经营者提供参考。
Skiing is an emerging tourism destination that has attracted significant capital investment and the interest of many tourism operators. However, this wave of skiing investment craze, some people slip further and further, or even slipped out of the beautiful maneuver, but also stumbled, falling and constantly climbed up, and even fell ill. Wang Tao Tao, president of the China Ski Association and skiing expert, said: “Our general public started skiing late and the pace of development was unusually rapid. Only these two points have determined that there are some problems in our country’s skiing.” Analysis of skiing construction and management of the four common symptoms, for the majority of ski industry operators provide a reference.