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福州铅笔厂的燕子牌铅笔是一九七二年开始出口,虽然搞了二十多种花色铅笔,由于不重视包装装潢,以最低的销价出口,出口量也有限。近几年来,加强了工贸配合,设计人员深入实际作了大量的社会调查,研究了国内外市场的商情,牢固树立用户第一的思想,认真进行儿童对装潢色彩图案内容的喜爱测定,还对产品装潢心理学进行了研究,使商品性、艺术性和思想性有机地结合起来。合理运用国内外
Fuzhou Pencil Factory Swallow brand pencil was exported in 1972, although engaged in more than 20 kinds of colored pencils, because they do not attach importance to packaging and decoration, the lowest selling price of exports, exports are limited. In recent years, to strengthen the industrial and trade cooperation, designers made a lot of in-depth social survey, study the business market at home and abroad, firmly establish the idea of the user first, earnestly children’s decoration color pattern content favorite test, but also The product decoration psychology has been studied, so that the commercial, artistic and ideological organically combined. Rational use of domestic and foreign