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2012年的冬季似乎特别的长,农资销售进入休眠期以后,或许是因为难耐寂寞的缘故,冬季的经销商会议似乎特别的多。进入2012年11月份以来,笔者就接二连三地参加了多次各农资厂家举办的经销商会议。尽管会议的名堂不少,无论什么表彰会、总结会、市场分析会,还是经销商培训会,无一例外地都不会绕过最最重要的一个主题——促销订货。通过参加这些会议,笔者总体印象是:国内会议几乎没有什么新变化,还是多年前的老作风、老手段、老议题、老思路——鼓励经销商打款备货,极尽游说之说辞,极尽诱惑之力度,极尽夸张之
The winter of 2012 seems to be particularly long. After the sales of agricultural materials went into dormancy, perhaps because of the patience of loneliness, winter dealer meetings seem to be particularly large. Into November 2012, I have repeatedly participated in the various agricultural manufacturers held dealer meetings. Although the conference has a lot of fame, no matter what commendation, summary, market analysis, or dealer training, without exception, will not bypass the most important theme - promotional orders. By participating in these meetings, the author’s overall impression is that there are hardly any new changes in the domestic conferences, or the old style, old methods, old topics and old ways many years ago - encouraging distributors to make stock and make excuses, Temptation of the temptation, extremely exaggerated