放风筝,原是一项极为平常的民俗活动,而从一九八四年以来,潍坊人通过潍坊国际风筝会及全国风筝邀请赛,把它发展成为大型的国际性活动和国家正式体育比赛项目。潍坊也因此荣膺“世界风筝都”的桂冠,蜚声海外。这一变化,为加速民俗改革,提供了有益的启示。一、民俗改革,要置于改革开放的大背景下和大范围内进行,要充分利用人们的趋同心理。改革开放和社会主义商品经济的发展,打破了人们长期以来形成的小 Flying a kite was originally a very ordinary folk activity. Since 1984, Weifang people have developed into a large-scale international event and a national official sporting event through the Weifang International Kite Festival and the National Kite Invitational. Weifang also won the “world kite capital” title, renowned overseas. This change has provided useful inspiration for accelerating the reform of folk customs. First, the reform of folklore should be placed under the broad context of reform and opening up and within a large area. We should make full use of people’s convergence psychology. The reform and opening up and the development of the socialist commodity economy have broken the long-established