文化市场是城市旅游者的重要消费领城,它的发展和旅游城市的发展是互为推动的关系。旅游城市的文化市场建设面临着诸多难题,文化市场的具体定位需要全面衡量城市的发展定位、旅游发展定位和文化市场的主流趋向。 The cultural market is an important consumer market for urban tourists, and its development and the development of tourist cities are mutually reinforcing. The construction of cultural market in tourist cities is faced with many difficulties. The specific location of cultural markets requires a comprehensive measurement of the development orientation of cities, the orientation of tourism development and the mainstream trend of cultural markets.