当前我国动漫产业正处于日益壮大阶段,其发展过程难免遇到诸多问题与困难,动漫产业作为创意产业,其原创能力的缺失是当前面临的不得不承认的尴尬事实。本文从分析当前我国动漫产业原创能力缺失的角度出发,有针对性地研究提出了提高我国动漫产业原创能力的对策措施。 At present, China’s animation industry is in its growing stage. Its development process will inevitably encounter many problems and difficulties. As a creative industry, the animation industry’s lack of original ability is an embarrassing fact that we must admit now. Based on the analysis of the current lack of original ability of animation industry in our country, this paper studies and puts forward countermeasures to improve the original ability of animation industry in our country.