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2015年,《广告研究》创刊十年了。这个十年,可以用沧桑巨变,感慨万千来形容。全球巨变,中国巨变,行业巨变。在这样一个巨变的时代,《广告研究》虽然是一个小杂志,但始终以平常心,天下事的态度,忠实地展现广告领域的研究者们对时代的思考和洞察,客观地梳理行业变化的脉络和趋势,坚定地推动中国广告学术研究的进程。在这个巨变的时代,《广告研究》作为一本专业的广告学术研究杂志,始终推崇的是学术思想的激发和学术观点的创新。如果是在一个稳定的年代,学
In 2015, Advertising Research was founded for ten years. This decade, you can use the vicissitudes of life, with thousands of words to describe. Global changes, China’s huge changes, industry changes. In such a rapidly changing era, although “Advertising Research” is a small magazine, it has always faithfully displayed the thinking and insight of the researchers in the field of advertising on the times and objectively combed the changes in the industry Context and trends, and firmly promote the process of Chinese advertising academic research. In this era of tremendous change, Advertising Research, as a professional advertising academic research magazine, has always respected the stimulation of academic thought and the innovation of academic viewpoints. If it is in a stable era, learn