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采用 PS 语言控制技术,提供 A3幅面等多幅面、多介质打印的方正文杰A6100,已经拉着 A3激打走下了价格高台。而方正科技正是要从 A3激打在应用中存在的问题下手,通过开发和丰富产品线,调低产品价格,开展大规模的市场活动等手段,打破应用瓶颈,实现其激光打印机产品“在2002年实现跳跃式增长”的企业战略。实现这一战略,首先要调低价格,方正如何保证实现其“更高性能,更低价格”的口号呢?特别是文杰 A6100,在新产品上市时就要以低价格打破原有的市场格局,在保证产品质量的基础上,削减的价格从哪里来呢?方正首先降低了企业自身的部分利润,然后通过技术创新,降低产品本身的成本。一般来说,激光打印机主要由引擎(即机芯)和主板(即控制器)两部分组成,这两方面各占整机价格的50%。其中激光打印机的引擎技术目前掌握在全
The use of PS language control technology to provide A3 format and other multi-faceted, multi-media print Founder Wenjie A6100, A3 pull has been pulled down the price of high-profile. And Founder Technology is to start from A3 laser in the application of the existing problems, through the development and enrichment of product lines, lower product prices, large-scale marketing activities and other means to break the bottleneck in the application, to achieve its laser printer products “in Achieve leaping growth in 2002 ”. To achieve this strategy, we must first reduce the price, Founder, how to ensure its realization of “higher performance, lower prices,” the slogan? Especially the Wenjie A6100, new products will be listed at low prices to break the original market Pattern, in ensuring the quality of products, based on the cut prices come from? Founder first of all reduce their own part of the profits, and then through technological innovation, reduce the cost of the product itself. In general, the laser printer is mainly composed of the engine (ie, the movement) and the main board (ie, the controller). The two parts account for 50% of the total price of the machine. One of the laser printer engine technology currently in full