中国式的旧营销时代一去不复返,而新营销,以它高难度、跨越式的方式登场。在这样特殊的新时代,营销方式的转型,就好像在为一台时速100公里的汽车换轮胎,难度高而充满挑战。中国的市场经济从一片废墟中启程,一路跌跌撞撞。时至今日已成为全球第二大经济体,用不到四十年的时间,走过了其他国家数百年的发展历程。快速发展带来的必然是不规范、不成熟的市场环境, Chinese-style old marketing era is gone, and new marketing, with its difficult, leapfrog way debut. In such a special new era, the transformation of marketing is as challenging and challenging as changing a car for a 100-kilometer-per-hour car. China’s market economy departed from the rubble and stumbled all the way. Today, it has become the second largest economy in the world. In less than 40 years, it has gone through hundreds of years of development in other countries. The inevitable result of rapid development is the non-standard and immature market environment,