本文以西双版纳的贝叶文化为例,分析了旅游地文化在旅游业发展过程中传承与发展的困境。最后,通过探寻旅游地文化传承与发展困境的根本原因以寻找出走出困境的途径。 Taking Bayei culture in Xishuangbanna as an example, this paper analyzes the predicament of the inheritance and development of tourism culture in the development of tourism. Finally, by exploring the root causes of cultural heritage and development dilemma in tourist destinations, we can find out the way out of the dilemma.